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I’ve Been Working On The Railroad

October 29, 2020 By Mark Hackley

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Mark Hackley, owner of Augusta Sign Company, poses next to the east trailhead kiosk in Nelson County, Virginia.

TUNNEL VISION

I wonder if Claudius Crozet, the engineer posed with a technically-challenging project in 1849 to bore a mile-long hole through a Virginia mountain to help open the railroad to the American West, doubted his abilities to complete the project successfully? Even though years earlier he had triumphantly completed other great nineteenth century civil engineering projects, like his once state-of-the-art 230-mile Staunton-Parkersburg Turnpike, I ponder whether he ever doubted his abilities for such great achievements?

I wonder if the complexity and risks of each new custom project weighed heavily on his brilliant mind? If it did, he worked through it all! Soon I would get the chance to work through a challenging project of my own: building the signage system for Crozet’s world-famous tunnel.

Both Crozet’s tunnel and the mountainous toll road built from 1831-1850 became crucial transportation lines in the American Civil War. Maybe my signs could help future generations remember Claudius and his amazing public works projects.

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Doug Sheffer in the shop gluing up cedar boards for the tunnel signs.

OPPORTUNITY BLOWS HER HORN

Abandoned for many years, the tunnel laid eerily void of activity alongside the updated tunnel which took its place in 1944 until chatter about restoration began in 2001 when Nelson County planners saw potential as a public greenway and rail trail. In the summer of 2019 I was presented the opportunity to bid on fabricating signage for Crozet’s landmark tunnel for Fielder’s Choice Enterprises (FCE), Inc., one of the Caton Companies, via referrals from two former friends in the industry who were now retired and looking after me!

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Marshall Carpenter sanding freshly glued cedar panels for the Blue Ridge Tunnel.

Initially, I was positive that I could handle the scope of work which included providing two large wood entry signs, two large wood informational kiosks, four interpretive signs, and various traffic signs, safety signs, and bollards. But after over-thinking it all, I hesitated to respond and filed the opportunity in a stack of other potential projects until early 2020.

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Carved cedar signs ready for primer and paint.

PANDEMIC RELIEF

My company’s work-in-progress list was shortening in December, 2019, so I contacted Mark Zimmerman, project manager with FCE to see if he was still interested in signage quotes for the tunnel job. After finding out he had yet to make a decision on the signs, I asked my wife if I should tackle such a large-scale job considering that I am usually a one-man operation, and this would require help.

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Applying bulletin enamel to the incised lettering.

Understanding previous successes tackling similar projects since the 1990’s, she very encouragingly helped me decide to give it a shot. So just weeks before the COVID-19 pandemic hit the country, I bid the job and was soon awarded the contract to build all the signage for the third and final phase of the Blue Ridge Tunnel restoration on Afton Mountain! What a blessing this project soon became as my usual education and hospitality customers put upcoming orders on hold as the COVID crisis crept in!

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Assembling the kiosk panels in the shop. We used Pannier Gel Coat Laminate (GCL) panels for the maps.

HUGE CHALLENGE AHEAD

I spent a full week designing the detailed shop drawings which showed FCE, Nelson County, and Woolpert, Inc., the A&E firm who designed the overall tunnel renovation project, exactly what I would be providing. Once these were approved, I ordered the materials for the project.

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Scott Flavin lifts a boulder from one of the holes for an interpretive sign. The soil on the mountain was extremely rocky and the gas powered post hole digger was rendered useless!

Obtaining western red cedar boards from northwestern Canada during a pandemic where international borders were closed was a huge challenge. Everyone was out of stock, or only had a few boards left of the quality required. To get my hands on enough clear, all-heart vertical grain material, I had to piece together shipments from three different distributors across the US to get what I needed.

I had to construct four large three-inch thick cedar panels, even though I am mostly accustomed to working with inch-and-a-half thick material. The two kiosk panels were so large and heavy that I had to design and build them in two sections so they could be successfully delivered and installed. I purchased the treated yellow pine posts from Virginia Frame Builders and secured the paint from Burk’s Paint & Wallcovering, two of my sign customers and quality established Augusta County-based building material suppliers.

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Doug Sheffer inspects a hole for the east kiosk.

HARD WORK PAYS OFF

Augusta Sign Company has successfully operated as a one-man shop since reopening full-time operations in 2015, occasionally utilizing the services of a part-time sub-contractor if needed for installations. I was fortunate to have been able to assemble a great team of installers who assisted me for several weeks in the final stages of installation in June, 2020.

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The install crew working on assembling the east kiosk in Nelson County.

Digging 21 holes, often through gravel beds of an ancient railroad track, was no easy task. I must admit I have never been in better shape since those 3 weeks of extreme manual labor over the summer when we installed all the signage! Eight of the holes had to be almost five feet deep to accomodate the tall 8X8 wood posts. That meant a whole lot of intense digging into a variety of Virginia soils across several miles of terrain, and in 90-100 degree humid Virginia weather.

Participating in this challenging experience provided personal insight into how healthy those nineteenth-century railroad workers must have been after years of manual labor! We just can’t quite get to that level of physical activity in these days of computers and television, but I got a small taste of it, even though I was sometimes able to utilize a mechanical post hole digger. I’m glad I took on the project and I’m very satisfied when seeing the finished signage up there on Afton Mountain.

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Scott and Doug securing the top half of the east kiosk.

The park is currently closed as the contractor finishes up the final touches, and the east and west entry signs are currently covered in tarps. Soon the park will begin to open and the tarps will come down. I hope many people will enjoy my labors of 2020 and visit the park for many years to come… even after I’m dead and gone!

I hope you visit this unique part of Virginia’s history. My wife and I can’t wait to ride our bikes through the tunnel…as long as we have a set of strong batteries in our headlamps to make it through!!

HERE IS A LINK TO A TUNNEL CONSTRUCTION REPORT BY NELSON COUNTY PARKS AND RECREATION THAT FEATURES OUR SIGNAGE: https://www.vaco.org/wp-content/uploads/2021/07/NelsonCountyBlueRidgeTunnelRehabTrailProject.pdf

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Mark smiling after the last sign for the project was installed in late October, 2020.

Mark Hackley is owner of Augusta Sign Company.    540-943-9818

Filed Under: News and Updates Tagged With: Wood Signage Systems; Wayfinding Signs

20 YEARS AGO…

April 6, 2020 By Mark Hackley

20 years ago exactly to the month I sold Tree Street Signs, the small sign company I founded in 1990 in Waynesboro, moving to Crimora in 1991. It was April 1, 2000. The Y2K scare had come and gone but the World Trade Center attack was yet to come. I was over-stressed, over-extended and needed to call it quits. Fortunately for me I had a buyer, the Wilcoxen family from Illinois who wanted to operate a business in a better place for their kids. I had placed an ad in a trade journal and they answered it.

One of the first sandblasted wood signs I made at age 30. Still standing after almost 30 years!

I could say things were all sunshine and roses for both me as the seller and Ted and Sandy as the new owners, but if I did, that would not be accurate. I bounced around in 8 different jobs over the next 15 years, but I always had a job except for a few months in 2001. Sandy discovered she had cancer days before closing the sale of my business and she passed away about 5 years later, and Ted passed away in 2009 marking the end of Tree Street Signs after 19 years in business.

A sign I designed and built for the late T.C. and Tim McDow. Danny Davis did the brick and stucco work !

I was super reluctant to get back into business because the original startup process sucked so much life out of me. I was afraid to get back into the pressure cooker again.

A chain of events in 2015 made my decision clear. My employer had to cut costs after several management changes occurred and I was let go. Immediately, I instinctively re-started my sign business where I left off. But this time, my plan was to be a one-man operation with an occasional helper to assist in more difficult lifting and installations versus a shop with 6 employees. So far my plan has worked, but it is now becoming extra challenging with all the work.

The two big signs I designed and made for Hollister in the 90’s are still doing their job in Stuarts Draft after at least 25 years!

Even with the recent Covid-19 Crisis I have been blessed with work, although many of my customers had to cancel projects or put them on hold for financial reasons resulting from forced shutdowns. I am currently involved with two large projects: building a custom electric church sign in Bridgewater and designing and manufacturing signage for the new Blue Ridge Tunnel Historic Park (Crozet Tunnel) up on Afton Mountain. I also have many smaller jobs that I am able to work on here and there in between the big jobs.

Colorful sandblasted cedar sign I made way back when in downtown Waynesboro!

It’s been an amazing re-start and I’m glad I was put into the position where it was easy to choose entreprenuership once again. Exactly 20 years ago I thought I’d never step back into the sign business as an owner, and here I’ve been back in the game again for almost 5 years!

I hope all my customers and fellow Virginians stay safe during this amazingly crazy and scary time. I’m still in business, still have plenty of work, and still have some capital left, but look forward to Post-Covid times! (And ready for maybe 5 or 10 more good years in business on my own in America.)

One of the first sign projects I undertook when re-starting my sign company in 2015. At this point I was still making signs in the dining room and living room of our house on Magnolia Avenue in Waynesboro!

Mark Hackley owns and operates AUGUSTA SIGN COMPANY, VA

540-943-9818, [email protected]

Filed Under: News and Updates Tagged With: Established Sign Company VA Mark Hackley

Augusta Sign Company: Year in Pictures

January 1, 2020 By Mark Hackley

Here are highlights from a few of the many sign projects of 2019…

WINTER

Winter 2019 began by helping my friends at Skipping Rock Brewery open their doors for the first time. I also branded yet another van or two for the Vailes Brothers. Then I helped returning customer, Westminster Presbyterian Church, point visitors to the main sanctuary. Finally, I helped rebuild a brick sign that was knocked down in an ice storm by a wayward vehicle! I’m blessed to have so many friends out there who need me!

SPRING

Spring had sprung! What a grand old time helping brand yet another office for HammondTownsend; Then I built my very first carved plywood sign for a private residence in Rockbridge County; Then I helped my church with interior vinyl graphics and another with a carved wood sign!

SUMMER

Summertime and the living was easy!! I was able to tackle some interesting projects in the summer sunshine. I helped several dental practices renovate their exterior signs and lobbies, some by collaborating with a local commercial renovation contractor specializing in medical office updates; Then I enjoyed creating a beautiful carved and gilded wood sign for a new B&B in Staunton; And then EMU called with many projects getting ready for the new school year. Such a nice campus!

FALL

Autumn leaves began to fall, but I couldn’t slow down! It was a great season for Augusta Sign Company as I was able to coordinate several large projects: First- I provided the dimensional wall letters and emblem that adorn the entrance to Fishburne’s new field house; Then I was able to update signage at several residential housing units in Waynesboro; I also updated signs for several churches, including St. Mark’s Methodist, then capped it off by enlarging the entrance sign for Brite Transit in Fishersville.

All in all, it was a great year for signs! I am blessed and I hope you are too! Please enjoy a BRAND NEW DECADE with me as we enter 2020…and don’t forget to make sure your signs are effective out there in the year ahead…I can always use the work!

Mark Hackley owns and operates Augusta Sign Company near Middlebrook, Virginia. You can e-mail him ideas for your next sign project at [email protected], or call him at 540-943-9818.

Filed Under: News and Updates Tagged With: sign pictures, Signage Photos

6 Reasons Why Metal Posts Reduce Sign Maintenance

October 24, 2019 By Mark Hackley

USED TO BE A WOOD GUY

Metal posts reduce sign maintenance!

I used to always make signs with treated wood posts, and they make great posts, that’s for sure. But here are six good reasons to consider an upgrade to painted aluminum posts for your next exterior sign project.

 

REASONS I CHANGED TO METAL

First, they just look good. Treated wood posts are never perfectly square on the corners. There’s always an imperfection somewhere. It may be a knot, or it may be a place that’s splintered, or sometimes a big nick in the wood, (no not Santa!) Painted aluminum signs on the other hand are always perfectly square, all sides always perfectly smooth. And they’re easy to clean without worrying about getting splinters!

Second, the bottoms don’t get eaten up by weed-eaters. I can’t tell you how often I see wood posts that were once 4X4’s or 6X6’s reduced in size at the bottoms by lawn equipment. It detracts from their visual appearance, and eventually the posts may fail at the base because of the weakened areas. Metal posts don’t seem to be affected much (if at all)  from weed-whackers.

Third, metal sign posts never warp or twist. Planting wood posts in the soil is kind of like playing Russian Roulette. Every now and then a post goes wild. I’m working on replacing a sign panel in a sign right now originally constructed of a wood post and beam system; and one of the 6X6 posts has twisted about 30 degrees. The posts are at least 15′ out of the ground, so instead of replacing the post, I’m just designing the new panel accordingly. But it’s just not the greatest thing to look at. A metal post will never warp as far as I’ve ever seen.

 

Fourth, you really are never supposed to paint a wood post, especially pressure-treated yellow pine. Besides leaving it natural, you can stain a wood post, but you should never expect paint to last very long. I do it all the time though and tell my customers to expect bi-annual maintenance. Metal posts are painted with acrylic enamels which are the same product cars and trucks are painted with. These types of paints are meant for endurance! You shouldn’t have to worry about repainting for 10 years or more, and you can wash and wax periodically to extend the lifetime even longer.

 

Fifth, with metal posts, you can easily incorporate strong cross beams into the sign design to hang the sign panel(s) from. I included a few pictures of this type of sign design which I am leading customers to more frequently. The aluminum cross beams match the posts and attach with machine screws firmly into each side. Wood posts require notching and heavy bolts, and you just never quite know for sure if everything’s going to stay nice and square after years in the weather. Aluminum post systems don’t have to dry; wood systems do and they tend to move a lot during the drying process.

Sixth, aluminum posts are much lighter in weight than heavy wood posts. This makes installing them easier and sometimes less expensive, especially if the signs are large and high off the ground. 

MAINTENANCE FREE POSTS WORTH CONSIDERING

So next time you’re having a sign designed for your business or organization, consider using painted aluminum posts!

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Mark Hackley owns and operates Augusta Sign Company in Staunton VA, serving Staunton, Waynesboro, Augusta County and beyond!  Contact him at 540-943-9818 for your next signage project.

Filed Under: Sign Knowledge

Providing Entrance Signage for Fishburne’s Hitt-Millar Field House

September 11, 2019 By Mark Hackley

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Augusta Signs recently provided entrance signage for Fishburne Military School’s Hitt-Millar Field House in downtown Waynesboro, Virginia. My customer’s representative was Carl Kerby, chairman of Fishburne’s Building and Grounds Committee. Carl Kerby, a life-long Waynesboro building developer, owns Westhills Company Builders, a quality Waynesboro developer who has built twelve to fifteen homes a year that range in size from 1,600 to 12,000 square feet and in price from $250,000 to $1 million.

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Carl has a vested interest in Fishburne Military School. A 1955 graduate of Fishburne himself, Carl has proudly served the Fishburne-Hudgins Educational Foundation, Inc., the Board of Trustees for Fishburne Military School, since 1996. Only a few months ago my company made a sign at Fishburne’s Alumni House that was re-named in his honor!

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Many people don’t realize that Carl was one of my first customers when I opened Tree Street Signs way back in 1990. I had just left a career in engineering and architecture to venture into a full-time signage career and Carl contacted me to do a rendering of one of his new spec homes on Summit Drive in Waynesboro. He also had my company design brick monument signs for several of his residential and commercial developments including Stratford Commons, Pelham Knolls, and Village Green at the Lake, in which he was heavily involved. I also remember doing signs for Carl a little later over at the Eagle’s Nest community at Waynesboro Airport.

The days of working with Carl did not end with Tree Street Signs. When I re-opened my sign business as Augusta Sign Company in 2015, Carl was calling me again for signs. Since I re-opened for business I have helped him with multiple vehicle signage projects, branding a work trailer, yard advertising signs, and I even replaced the road sign in front of his office on Pelham Drive.

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Then, several months, ago Carl called me for pricing on signage to brand the entrance to Fishburne’s new field house in Waynesboro. It was a little tricky designing and pricing lettering for a wall that was not there yet, but after looking at the architectural drawings and coordinating things with Carl and the general contractor, I was able to offer several proposals for consideration.

Carl opted for 1″thick painted cast aluminum material for both the letters and the large insignia that now enhance the main entrance. As always I reached out to Gemini, a family-owned letter and plaque manufacturer based in Minnesota, for the quality lettering needed for this project. Once the letters were cast, painted, and shipped, I laid out a paper pattern on my shop tables that would be used to position the graphics on the wall.

Carl arranged to allow my company to use the lift equipment on site which made the installation process very smooth. My part-time helper, Marshall Carpenter, and I carefully positioned the pattern, drilled the holes, and installed the lettering with aluminum studs, each sunk into the brick wall with silicone adhesive and epoxy.

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The end-result was just as planned! Carl was a happy customer and we felt proud that we could contribute our talents to help one of the area’s most prestigeous and historic private schools. It will be interesting to see how it will look when all the construction work is complete later this fall; when the roads and walkways are paved, when the landscaping is added; when the students begin to use it as a functional place! It will be just another successful project chalked up to Carl Kerby! Thanks Carl for all the work over the years!

Mark Hackley is owner of Augusta Sign Co., Staunton, VA 540-943-9818

Filed Under: News and Updates

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