Vinyl Lettering and Logos on Interior Walls: A Project for Valley Vital Care
Applying vinyl lettering and logos on interior walls is an easy and relatively inexpensive way to draw attention to your brand as customers enter your organization. A few weeks ago I was hired to do exactly that for a local Waynesboro, Virginia business expanding into Winchester.
I used to think that applying vinyl lettering and logos on interior walls wasn’t a great idea, because most interior walls have a flat or eggshell finish and I used to think vinyl lettering would a) not adhere well; and b) not look so great with the glossy vinyl reflecting light from the graphics differently than the flat or semi-gloss background. But I was wrong on both points. Unless there is a spot light directly on the lettering, the glare effect is not a big problem, and the vinyl always seems to stick very well to the flat latex walls as long as the vinyl is not wet-applied. I have also used graphics with non-glare laminates for certain applications.
VALUE OF USING ONE SOURCE FOR ALL YOUR SIGNAGE BRANDING
This particular customer has had me incorporate their brand into their fleet of vehicles, their front door and also on their interior entry walls. The benefits of using the same sign company for all your sign branding include: a) colors and typestyles and proportions are consistent across the various places you post your branding signage; b) you have a good idea on upcoming costs when budgeting your sign marketing for new offices, or new vehicles; c) if a sign or letter gets damaged in the future for some reason, you have a source of the original design artwork used to cut your designs, saving a lot of time and potential cost in repairs and maintenance.
If you’re considering branding your entrance lobby or other interior wall area and need a local sign contractor in the Shenandoah Valley area of Virginia, contact Mark Hackley at 540-943-9818.