Truck Lettering Project for a Quality Waynesboro, VA Builder
I completed my first vehicle graphics project in my new shop today. It was a truck lettering project for a quality Waynesboro, VA builder, Westhills Company. Owner, Carl Kerby, chose Augusta Sign Company to brand his new Chevy Silverado and I was I able to letter the doors and tailgate of the pick up truck in an hour.
The project began several weeks ago when I submitted full color, scaled design concepts to Carl for feedback. After several rounds of tweaking things we came up with a final design: one that incorporated the Westhills logo and included the company phone number and website. The doors had trim pieces that minimized the area for signage and we had to work around that. Previous sign companies in Waynesboro used stock vinyl for the graphics, and the colors were not necessarily exact matches to Westhill’s logo colors, specified by their designer. Augusta Sign Company chose to digitally print and then cut the graphics from 3M high-performance vinyl for two reasons:
- 3M material offers a 10-year expected performance life;
- Exact Pantone Color match possible upholding logo color specifications.
Pick Up Truck Signs (2 doors and tailgate) typically range in cost from $175- $775, depending on materials, complexity of designs, and size of fleet. Simple designs, minimal type, and standard vinyl colors would cause a project to fall in the lower ranges, and more complex designs, gold leaf, shading, outlines, clear-coating, etc., would cause the project to fall in the higher price zones. Usually Augusta Sign Company’s design fees are included in the overall price.
I’ll be looking for the Westhills truck out on the street. Fresh, bright, colorful vehicle graphics are an effective and economical way to promote your brand in the community you serve…every day!
Mark Hackley is the President of Augusta Sign Company of Waynesboro, VA 22980
Contact: firstname.lastname@example.org 540-943-9818
Here’s a link you may find interesting. It’s a 3M site that shows many examples of vehicle wraps and other vehicle graphics projects: